EIRP Proceedings, Vol 12 (2017)

The Consumer - More Than Jus a Number

Silvia –Fotinia Cracan

Abstract


In the consumption society, the human being risks to become just a number in the statistics. Questions as “the need generates new products?” or vice versa could be analyzed in economic key but in philosophical key too. How much the consumption is dedicated to cover real needs and how much is a rush for profit in any conditions? This paper opens only few subjects of reflection about the individual happiness in the consumption society where the profit and the competitiveness are basic rules of the businesses and the economy.

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