EIRP Proceedings, Vol 13 (2018)

Implications of Legal Misuse of Personal Data of Commercially Virtual Users

Emil Alin Nedelcu, Ciprian Nicu Frangu, Florin Lucian Botoşineanu

Abstract


In the recent years, the Internet has had an enormous influence on society, changed our livesradically statement fully justified given that sources of information and communication has never beenmore readily available to the public, no doubt that we are in full digital revolution. Taking into accountthat the Internet has become accessible and relevant in the late 90s, we can say that in legal terms it isnowadays a relatively new field that requires a large number of regulations, both at national and atEuropean or world. A controversy often a meet at this time is the storage, protection and accessibility ofpersonal data navigation. It is well known that this data is stored, processed and used by various softwarecompanies, search engines, browser engines, social networks and Internet service providers. Many ofthese companies use this private data to provide users with advertising items and personalizedrecommendations stated aim to facilitate their web surfing and to protect personal data, which itself canbe interpreted as a violation of privacy and not as protect it.

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