EIRP Proceedings, Vol 4 (2009)

Social Responsibility Standards in the Context of European Integration

Mihaela Oana Paraschiv

Abstract


Contemporary society faces nowadays major changes in perceptions, values and rules. In the '80's, many companies and corporations implemented new concepts - sustainability, responsibility and accountability. Ten years later, Social Accountability International and other similar organizations
conceived and promoted the responsibility and accountability standards - SA8000 and AA1000. These standards help the corporations and the companies to implement better communication campaigns with their stakeholders. This paper wants to disclose the contain of these standards and how they are implemented in the Romanian corporations, in the context of the Romanian European Integration.

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